A Growing “Graying” Niche
Here is something to consider: 40% of all households will be headed by someone 55 or older by the year 2012, according to a National Association of Home Builders (NAHB) 50+ Housing Council Report.
The 55-plus population is expected to reach 85 million by 2014, while the number of households in the 65-74 age bracket will grow by 4.5 million between 2005 and 2014, an increase of more than 38% in only a decade.
Some of the report’s highlights:
* In 2005, the 55-plus households accounted for 36.8% of all U.S. Houshholds.
* More than 45% of 55-plus households are married couples without children.
* More than 25% consist of one-person female households.
* Currently- and this is changing- most 55-plus households (80%) are non-hispanic whites.
For more information visit www.nahb.org/news_details.











